Kent Cricket announces multi-year partnership with MatchWornShirt

Friday 7th June 2024

Kent Cricket

Kent Cricket announces multi-year partnership with MatchWornShirt

Kent Cricket is delighted to announce the beginning of a three-year partnership with MatchWornShirt, renowned worldwide as an industry leader in unique sports memorabilia.

Headquartered in Amsterdam, MatchWornShirt was founded in 2017 to provide fans with direct access to match-worn & signed football shirts but has since expanded to offer an extensive range of collectibles from cricket, rugby, hockey and many other sports. 

Starting from this date, MatchWornShirt will give fans of Kent Cricket multiple opportunities in each cricket season to get their hands on the match-worn & signed shirts of their favourite players. These opportunities will take the form of online auctions hosted exclusively on the MatchWornShirt website and app, always going live at the beginning of the relevant match. 

James Flude, Head of Business Development at MatchWornShirt, said: “We are delighted to welcome Kent Cricket to our growing portfolio of partners in the UK. Tradition is at the heart of the game, but we are also seeing new and innovative trends throughout the sport – and we are delighted to be playing a part in that through this latest partnership with Kent.”

Andy Griffiths, Director or Partnerships said: “Match-worn shirts are very popular within our supporters and membership, therefore to sign this partnership is very exciting for us. Our new partnership with MatchWornShirt will provide supporters with even more chances to get their hands on truly unique items of memorabilia, enabling them to own a piece of history from the Kent players.”